Tag: good

Killer Application

DefinitionIn marketing terminology, a killer application is any computer program that is so necessary or desirable that it proves the core value of some...

Happiness Economics

DefinitionThe economics of happiness or happiness economics is the quantitative and theoretical study of happiness, positive and negative affect, well-being, quality of life, life...

Hammering

DefinitionA hammer is a tool or device that delivers a blow to an object. Most hammers are hand tools used to drive nails, fit...

Hard Sell

DefinitionIn advertising, a hard sell is an advertisement or campaign that uses a more direct, forceful, and overt sales message. This approach is the...

Halo Effect

Halo Effect What is the 'Halo Effect' The halo effect is a term used in marketing to explain the bias shown by...

Yuppie

Definition"Yuppie" is a term coined in the early 1980s for a young professional person working in a city. Yuppie What is 'Yuppie' ...

Incestuous Dealing

Incestuous Dealing What is 'Incestuous Dealing ' The dealing of securities among multiple parties, in order to create advantageous financial benefits...

Intrinsic Value

Intrinsic Value In the market of finance, the term intrinsic value can have two distinct meanings: Intrinsic value, is the difference between the...

Immediate Or Cancel Order (IOC)

Immediate Or Cancel Order (IOC) What is an 'Immediate Or Cancel Order - IOC' An immediate or cancel order (IOC) is an...

Natural Law

Natural Law What is 'Natural Law' A set of rules inherent in human behavior and human reasoning that governs human conduct. Natural...

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