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3 Results for Tag: sacred

Halo Effect

Halo Effect What is the 'Halo Effect' The halo effect is a term used in marketing to explain the bias shown by customers toward certain products because of a favorable experience with othe

Sacred Cow

Sacred Cow What is 'Sacred Cow' A firmly held mainstream belief that is considered to be true without independent verification. In finance, and in particular in investing, there are many s

Jack Welch

Jack Welch What is 'Jack Welch' The former chairman and CEO of General Electric (GE) from 1981 - 2001. Welch expanded the company and dramatically increased its market value from $14 billi